Wednesday, February 26, 2014

Making Changes: Karastan


When you think of Karastan, you may envision the colorful, traditional style rugs that they have been known for, for nearly 90 years. Karastan unveiled a fresh line of new designs, custom dyes, and shag style rugs at the Atlanta Market this January that we are unveiling this month in stores, and I'm here to tell you: these are not your grandma's rugs! Moroccan inspired  designs, lush family room shags... Karastan has opened up to a whole new market of rug buyers and we are thrilled for the opportunity to bring you the change.

About Karastan

Karastan takes pride in the easy clean up and longevity of wear. Have you heard of the "Wonder Rug"? In the midst of a Great Depression, Karastan introduced a 12x15 rug to the 1933-34 Chicago World's Fair. Here they invited 5 million people to trample this rug and they did it again 5 years later to total 13 million people gracing this tree of life pattern with muddy footprints, and many stories. The words: "If this rug could only talk," come to mind here. Look at this amazing before & after clean up depiction. If you are as intrigued as I am, read more about the story here.



Hard to believe a rug can retain such radiant luster after 80 years! I think this is a beautiful depiction of quality you can expect of this manufacturer. Karastan strives to match the quality and craftsmanship of its counterpart - the handwoven one-of-a-kind treasures we sell here every day. Down to the fringe and bright colors that mimic its counterpart, you would likely be fooled unless not a trained rug connoisseur. 

Did you know that by purchasing Karastan you are supporting domestic jobs? Karastan is a North Carolina-based company bringing local jobs and revenue back into our home state. 




Go Green

Karastan uses renewable ingredients such as wool and "renewably sourced polymers" committing themselves to the environmentalism bandwagon. The science behind the making of handwoven rugs produces a positive footprint on the environment with longevity reducing energy consumption. To break it down - much like wool hand-knotted's, these rugs can be passed down or sold off once your family has tired of the look. Their decades worth of wear insure less filling of the landfill and happy homeowners all around. 



By: Samantha Palacio

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